Hey everyone! Today I thought I would finally sit down and tell everyone about my internship. In August I began an internship with a local book publicity company as a book publicist. The reason I didn’t come straight out and say that was because I didn’t want that to become an issue if I decided to leave a bad review of a book.
I’m still going to keep the name of the company a secret because I’m still not sure if it would be considered a conflict of interest or anything. My role at the internship was pretty cool – I put together lists of media to pitch books to, wrote press releases, wrote pitches and even pitched books to some of you guys!
My internship taught me a lot both having to do with publishing and about myself. But this isn’t one of those sappy posts! Along with that stuff, I learned a lot of valuable information while on the other end of the pitch email and I wanted to share it with all of you. Here are some tips and tricks that I think some bloggers could benefit from.
1. Check your spam folders!
I can’t tell you how many times I’ve gotten emails back from people telling me that they never saw my email because it was sent to their spam folder. I’m not sure why that is, but make sure you’re checking your spam! You don’t want to accidentally miss out on a review opportunity.
2. Get rid of the WordPress contact form!
It’s a lot easier for everyone if you just include an email address. Sometimes using the contact form is more effort than it’s worth, and also it’s more likely to send a review offer to spam.
3. List where you’re from!
It’s so super helpful if you list in your blog/Twitter/Instagram bio what country you’re from. Some independent publicity companies can’t send books outside of the US for financial reasons, and it’s super embarrassing to pitch someone a book and then in a follow-up email have to tell them nevermind.
4. Send your mailing address in your reply!
When a pitch is sent and the blogger wants a review copy, that’s so exciting! We love getting emails saying you’re interested. However, it’s a little tedious when bloggers just send “I would love a copy! Let me know what you need from me.” … Your address, Susan. It goes a lot smoother if you just include your address in the reply.
5. Receiving review copies is a privilege, not your right as a book blogger!
This might come off a little harsh, but I think some bloggers might need to hear this. Most of the bloggers that I’ve interacted with have been so great, but there was this one who was so rude. I actually regretted ever reaching out and offering them a book. Publishing companies choosing to work with bloggers is an incredible opportunity – one that not all bloggers get to experience. Politeness goes a long way.